In Futuro: A Retrofuturistic Vision on Your Chest
This t-shirt features the iconic artwork "In Futuro," originally published in Life magazine in 1901. The design captures a whimsical and optimistic view of the future from the perspective of the early 20th century. It showcases the artist F.W. Read's imaginative depiction of technological advancements that were yet to be realized.
Design Elements and Meaning
The central image presents a humorous scene: a man, having been delayed, explains his tardiness by referencing a broken-down "air ship" and his subsequent journey home using a personal flying device. The artwork evokes a sense of wonder and playful speculation about advancements in aviation and personal transportation.
The visual elements likely include a stylized "air ship" and the personal flying apparatus, reflecting the era's fascination with flight and technological progress. The design likely incorporates the original caption, "You are nearly an hour late, dear. Yes. The air‑ship broke down, and I had to fly home." This adds context and enhances the narrative conveyed by the image.
Symbolism of a Bygone Era
The "In Futuro" design is more than just an illustration; it's a window into the past, offering insights into the cultural imagination of the early 1900s. It symbolizes the era's boundless optimism regarding the future of technology and its role in everyday life. The retrofuturistic theme highlights how people in the past envisioned technological advancements, making it a compelling piece of art history.
Unisex Heavy Cotton T-Shirt
A reliable classic cotton tee built for comfort, durability, and style. This unisex heavy cotton shirt is the perfect everyday staple — soft, structured, and designed to make printed designs look sharp and vibrant.
Product Highlights
- 100% heavy cotton fabric for structure and comfort
- Smooth surface ensures vivid, long-lasting prints
- No side seams for irritation-free wear
- Reinforced shoulders to maintain shape over time
- Classic unisex fit — works for all body types
Fit & Style Notes
Designed with versatility in mind, this tee works as your everyday go-to. Wear it true-to-size for a classic fit, or size up for a relaxed, modern drape. The mid-weight cotton balances softness and structure, making it equally great for layering or wearing on its own.
Style it with jeans, joggers, or skirts — its timeless silhouette makes it easy to dress up or down. Perfect for personal wear, printing, branding, or merch drops.
Size Guide
For best results, measure a t-shirt you already own laid flat and compare the chest width and length to the chart below.
| Size | Width (in) | Length (in) | Sleeve (in) |
|---|---|---|---|
| S | 18.00 | 28.00 | 15.10 |
| M | 20.00 | 29.00 | 16.50 |
| L | 22.00 | 30.00 | 18.00 |
| XL | 24.00 | 31.00 | 19.50 |
| 2XL | 26.00 | 32.00 | 21.00 |
| 3XL | 28.00 | 33.00 | 22.40 |
| 4XL | 30.00 | 34.00 | 23.70 |
| 5XL | 32.00 | 35.00 | 25.00 |
Tip: Compare these measurements with your favorite tee for the best fit.
Care Instructions
- Machine wash cold (max 30°C / 90°F)
- Use non-chlorine bleach only when necessary
- Do not iron directly on printed designs
- Do not dry clean
- Tumble dry on low heat
