Pendleton Ad, 1963 - Design Exploration
A Slice of Mid-Century Americana
This design, a reproduction of a 1963 Pendleton advertisement, offers a window into mid-century American aesthetics. It presents a scene, likely hand-drawn by an artist like Ted Rand, carefully crafted to evoke a specific lifestyle and appeal to a particular audience.
Imagery and Narrative
The central imagery likely showcases a scene of family life or outdoor recreation, reflecting the values Pendleton aimed to embody. Consider a scenario of a father and son engaged in a leisure activity, like playing dominoes. The illustration would convey a sense of warmth, connection, and the rugged, enduring spirit of the American experience.
Symbolism of the Period
The design utilizes symbolism common in early 1960s advertising. The setting itself, the attire of the figures (Pendleton apparel), and the activity they are involved in all work together to create an aspirational narrative. This would create a sense of classic American heritage, associating the brand with family, quality time, and a distinct style.
Visual Presentation
The artwork, typical of the era, might employ soft lines, vibrant colors, and a clean layout. The typography and overall design likely create a sense of cohesion between the visuals and the brand's intended message, establishing a mood and style that would resonate with the intended consumer in the 1960s.
Unisex Heavy-Blend Hoodie
A soft, cozy hooded sweatshirt built for comfort-first living. This heavy-blend hoodie pairs plush insulation with a clean, unfussy silhouette — roomy enough to curl up in, tidy enough to wear out.
Product Highlights
Made from a thick cotton/polyester blend, this hoodie feels plush the moment you put it on. The fabric traps warmth without feeling bulky, and the soft brushed interior keeps it gentle against the skin — perfect for chilly mornings, late-night walks, or working from the couch.
Practical details matter: the spacious kangaroo pocket gives your hands a place to warm up and keeps small essentials close, while a matching drawstring adds a refined touch that won't clash with print or embroidery. Built with reinforced seams and a balanced weight, it wears like your favorite sweatshirt from week one.
- Thick cotton/polyester blend for softness and thermal comfort
- Brushed interior for a cozy hand-feel
- Large kangaroo pocket for warmth and storage
- Matching drawstring for a clean, coordinated look
- Durable construction designed to hold shape and color
Fit & Style Notes
This hoodie has a relaxed, unisex cut—comfortable as a standalone layer or roomy enough to go over a tee. Prefer a contemporary, oversized look? Consider sizing up one. Want a neater fit for layering under jackets? Stick with your usual size.
Style it with tapered joggers and minimalist sneakers for an elevated casual set, or add a denim jacket and boots for an easy street-ready outfit. It's a versatile base for prints, patches, or embroidered logos.
Size Guide
For best results, measure a hoodie you already own laid flat and compare the chest width and length to the chart below.
| Size | Width (in) | Length (in) | Sleeve (in) |
|---|---|---|---|
| S | 20.08 | 27.17 | 33.50 |
| M | 22.05 | 27.95 | 34.50 |
| L | 24.02 | 29.13 | 35.50 |
| XL | 25.98 | 29.92 | 36.50 |
| 2XL | 27.99 | 31.10 | 37.50 |
| 3XL | 29.92 | 31.89 | 38.50 |
| 4XL | 31.89 | 33.07 | 39.50 |
| 5XL | 33.86 | 33.86 | 40.50 |
Tip: For a roomy, contemporary hoodie, go one size up. For a trim, layered fit, pick your usual size.
Care Instructions
- Machine wash cold (max 30°C / 90°F)
- Use non-chlorine bleach only when necessary
- Do not dry clean
- Tumble dry on medium heat
- If needed, iron or steam on low heat
