Time to Re-Tire, Buy Fisk Hoodie - Design Description
Classic Advertising Icon
This hoodie design showcases the iconic imagery from the "Time to Re-Tire, Buy Fisk" advertising campaign, a cornerstone of early automotive marketing. It brings to life the nostalgia of a bygone era and the clever wordplay that made Fisk tires a household name.
The Sleepy Tire Boy
At the heart of the design is the Fisk tire boy, a young, pajama-clad figure in the midst of preparing for bed. The boy, often depicted yawning, clutches a large Fisk tire, symbolizing the act of retiring—resting, or in this case, replacing worn tires. The candle he holds adds a touch of cozy domesticity.
A Pun in Visual Form
The artwork directly plays on the double meaning of "tire." The sleepy boy visually embodies the feeling of being tired, while the tire itself represents the product: Fisk tires. This clever juxtaposition creates a memorable and instantly recognizable image, linking the need for tire replacement with the comforting feeling of rest and bedtime.
Timeless Appeal
The design, originally sketched in the early 20th century, has been carefully adapted to showcase the lasting appeal of the original artwork. The Fisk tire boy, a symbol of American automotive history, evokes a sense of nostalgia and the enduring power of clever advertising.
Unisex Heavy-Blend Hoodie
A soft, cozy hooded sweatshirt built for comfort-first living. This heavy-blend hoodie pairs plush insulation with a clean, unfussy silhouette — roomy enough to curl up in, tidy enough to wear out.
Product Highlights
Made from a thick cotton/polyester blend, this hoodie feels plush the moment you put it on. The fabric traps warmth without feeling bulky, and the soft brushed interior keeps it gentle against the skin — perfect for chilly mornings, late-night walks, or working from the couch.
Practical details matter: the spacious kangaroo pocket gives your hands a place to warm up and keeps small essentials close, while a matching drawstring adds a refined touch that won't clash with print or embroidery. Built with reinforced seams and a balanced weight, it wears like your favorite sweatshirt from week one.
- Thick cotton/polyester blend for softness and thermal comfort
- Brushed interior for a cozy hand-feel
- Large kangaroo pocket for warmth and storage
- Matching drawstring for a clean, coordinated look
- Durable construction designed to hold shape and color
Fit & Style Notes
This hoodie has a relaxed, unisex cut—comfortable as a standalone layer or roomy enough to go over a tee. Prefer a contemporary, oversized look? Consider sizing up one. Want a neater fit for layering under jackets? Stick with your usual size.
Style it with tapered joggers and minimalist sneakers for an elevated casual set, or add a denim jacket and boots for an easy street-ready outfit. It's a versatile base for prints, patches, or embroidered logos.
Size Guide
For best results, measure a hoodie you already own laid flat and compare the chest width and length to the chart below.
| Size | Width (in) | Length (in) | Sleeve (in) |
|---|---|---|---|
| S | 20.08 | 27.17 | 33.50 |
| M | 22.05 | 27.95 | 34.50 |
| L | 24.02 | 29.13 | 35.50 |
| XL | 25.98 | 29.92 | 36.50 |
| 2XL | 27.99 | 31.10 | 37.50 |
| 3XL | 29.92 | 31.89 | 38.50 |
| 4XL | 31.89 | 33.07 | 39.50 |
| 5XL | 33.86 | 33.86 | 40.50 |
Tip: For a roomy, contemporary hoodie, go one size up. For a trim, layered fit, pick your usual size.
Care Instructions
- Machine wash cold (max 30°C / 90°F)
- Use non-chlorine bleach only when necessary
- Do not dry clean
- Tumble dry on medium heat
- If needed, iron or steam on low heat
