WIS 77 (1919) Road Sign T-Shirt: A Journey Back in Time
This t-shirt showcases the original Wisconsin State Trunk Highway 77 road sign, as it would have appeared in 1919. The design is a direct reproduction of the very first standardized signs erected when Wisconsin launched its numbered highway system. It's a starkly simple yet iconic piece of early 20th-century graphic design.
Design Elements: Simplicity and Authority
The design adheres to the classic 1919 specifications. A clean, square canvas serves as the foundation, echoing the straightforward nature of early road signage. The background is a crisp white, representing the clean slate of a new infrastructure. Bold, black lettering provides the stark contrast that makes the design stand out. At the top, "WIS" proudly announces the state of origin. Beneath, the highway number "77" dominates the visual center, providing the highway's identifying mark. The absence of any other embellishments further highlights the functional, direct messaging intended in the sign's design.
Meaning and Symbolism: Marking the Beginning
The WIS 77 (1919) design represents a significant moment in the history of transportation and infrastructure. It symbolizes the dawn of a unified, standardized system of roadways. The bold numerals and stark contrast convey clarity and efficiency, signifying a desire to establish a clear and effective wayfinding system. The simple design also carries a sense of nostalgic charm, evoking the pioneering spirit of early automobile travel and the beginning of the road trip era.
Unisex Heavy Cotton T-Shirt
A reliable classic cotton tee built for comfort, durability, and style. This unisex heavy cotton shirt is the perfect everyday staple — soft, structured, and designed to make printed designs look sharp and vibrant.
Product Highlights
- 100% heavy cotton fabric for structure and comfort
- Smooth surface ensures vivid, long-lasting prints
- No side seams for irritation-free wear
- Reinforced shoulders to maintain shape over time
- Classic unisex fit — works for all body types
Fit & Style Notes
Designed with versatility in mind, this tee works as your everyday go-to. Wear it true-to-size for a classic fit, or size up for a relaxed, modern drape. The mid-weight cotton balances softness and structure, making it equally great for layering or wearing on its own.
Style it with jeans, joggers, or skirts — its timeless silhouette makes it easy to dress up or down. Perfect for personal wear, printing, branding, or merch drops.
Size Guide
For best results, measure a t-shirt you already own laid flat and compare the chest width and length to the chart below.
| Size | Width (in) | Length (in) | Sleeve (in) |
|---|---|---|---|
| S | 18.00 | 28.00 | 15.10 |
| M | 20.00 | 29.00 | 16.50 |
| L | 22.00 | 30.00 | 18.00 |
| XL | 24.00 | 31.00 | 19.50 |
| 2XL | 26.00 | 32.00 | 21.00 |
| 3XL | 28.00 | 33.00 | 22.40 |
| 4XL | 30.00 | 34.00 | 23.70 |
| 5XL | 32.00 | 35.00 | 25.00 |
Tip: Compare these measurements with your favorite tee for the best fit.
Care Instructions
- Machine wash cold (max 30°C / 90°F)
- Use non-chlorine bleach only when necessary
- Do not iron directly on printed designs
- Do not dry clean
- Tumble dry on low heat
